6 Tips On Making Your Fitness Blog Stronger

If you’ve unlocked the secret behind healthy living, some might say it’s your responsibility to share it with the world, and a fitness blog is the best way to do that. The fact that this blog can become a secondary income source and expand your online presence is just the cherry on top!

But what if you’ve been running a blog for a while now and find your growth is stagnating? Is there any way to get out of this rut? And for those newbie fitness blog writers out there, how are you supposed to compete in such a saturated content landscape?

The answer lies in hiring effective blog writing services, and it also encompasses a wide array of other aspects of the content creation process. So, without further ado, here are 6 tips that’ll take your fitness blog to the next level.

   

Pick the Right Niche

This, like pretty much everything in the world of blog writing, starts with research. However, don’t make the mistake of picking a niche just because it’s hot. Google’s core algorithm update back in March has changed how sites are ranked in the SERP, with web crawlers now prioritizing content that displays Experience, Expertise, Authoritativeness, and Trustworthiness, or EEAT for short.

In the context of blogging, this means picking a niche that you actually have some experience with. Are you a gym goer? A calisthenics nut? Perhaps you believe that HIIT is the best way forward? Specializing in a niche is a great way to draw more traffic to your blog, but if you can’t reliably provide authoritative information, you might do more harm than good. When in doubt, don’t hesitate to check some of the successful blogs in your space - you’ll come up with ideas and get a closer look at the competition in the process!

Experiment With Different Names

Your blog’s name can have a significant impact on your SEO. It should contain some keywords that’ll help your audience find you, but be wary of packing them in. There can be too much of a good thing, and that goes double with SEO!

A keyword or two sprinkled in will do a world of good, but more importantly, your blog name must be catchy. It should hook your readers from the get-go and stick with them long after they’ve read your latest post, and make sure it communicates your chosen niche effectively too.

Examples of Great Blog Names

• Fit Bottomed Girls- You can tell from the name that this blog is geared towards women trying to lose weight. Also, the title references a super popular song by Queen which makes it all the more memorable!
• Keep It SimpELLE- Elle Linton managed to cleverly integrate her name into her blog title. Not only does this make it catchy, it also adds authenticity.
• Breaking Muscle- This assertive, high-energy title effectively conveys that this blog is all about making those gains.

Create Content That Solves Problems

Let’s say you run a blog focused on running. What are some common problems that runners might face? Well, for starters, injuries are fairly common among newbies, which gives you the opportunity to talk about strategies to avoid them, like wearing the right kind of footwear, taking regular rest days, and warming up before the run.

It doesn’t just have to be about solving problems, either. Fitness is all about the journey, so any value you can add to the reader’s journey can strengthen your blog. You could guide someone to running their first 5K, create a workout regimen for first time gym goers, or even just write some content about proper gym etiquette.

Remember, the average user spends under a minute reading through a blog, so any value you offer must be provided quickly. A reader should be able to instantly tell what they’re getting out of your post, otherwise, your bounce rate will just shoot through the roof!

Keep Up With the Latest Trends

There are always new trends to watch out for, especially in the world of fitness. Staying up to date with them keeps your content relevant and engaging, and makes your blog a source for valuable information that people might not find anywhere else. Being a blog writer isn’t just about creating posts - you have to make sure that your content is worth reading! To help you out, we’ve compiled a few trends you should know about.

Fitness Trends for 2024

• Wearables - With a market size of over $178 billion as of 2024, and a projected annual growth rate of over 17% through 2028, wearable tech is absolutely exploding right now, and fitness is one of its most popular applications. Covering this trend from a fitness perspective can significantly boost your readership.
• AI Integration - Have you ever used ChatGPT to come up with a new workout? If so, you’re not alone. Countless people are turning to AI to help them along their fitness journeys, but that doesn’t mean blogs are obsolete. Audiences still need help engineering the right prompts and learning how to successfully leverage AI to improve their fitness.
• High Protein Diets - Now, high protein diets aren’t exactly a new concept, but they’ve become an absolute obsession as of late. Over on TikTok, the #highprotein tag received a staggering 2 billion views, which creates plenty of opportunities to create content. You can write about increasing protein intake, approach it from a vegetarian’s perspective, or discuss the pros and cons of supplements. The sky’s the limit here!

Stay Active in the Community

If you want to establish yourself as a trustworthy source of information, you have to take part in the community. Be visible, be helpful, and avoid pushing your blog. That might sound counterproductive, but the goal here isn’t to directly boost engagement, rather it’s to build trust in your potential audience and cultivate a following in the long run.

So, how can you go about doing this? There are a few options to explore, many of which involve social media. It seems like there’s a new hot take every day - don’t be afraid to weigh in, especially if it’s related to your niche! The more you do this, the more people will rely on your expertise.

We could go on all day about the benefits of community engagement. The point is it’s one of the best ways to turn your blog from a side hustle into your main gig.

Maintain a Consistent Schedule

It’s not rocket science. The more you post, the better your results will be. That’s not to say that you should start churning out 50 posts a week, of course - generally speaking, 2 to 6 posts a week makes it 50% more likely that you’ll see positive results.

Find whatever works for you, but make sure you stick to it. An inconsistent posting schedule is one of the biggest mistakes you can make in the world of blogging. If you’re having trouble managing it, try scheduling them advance, or you could hire a monthly blog writing service to handle it for you.

Choose Content Development Pros to Strengthen Your Blog

At Content Development Pros, we have 15 years of experience writing posts and managing blogs. Our track record includes thousands of satisfied clients, and in our view, that gives us an even greater responsibility to maintain the high standard of our work. Whether you need some help reviving a stagnant blog, or if you want to get something new up and running, we’ve got you covered. Our team of experienced blog writers is at your disposal at any time of the day, with lightning-fast turnaround times and zero compromise on research and writing quality.